It’s estimated today 40-60 percent of workers in North America in non-traditional shiftwork. Due to stress, travel and other temporary interruptions, more and more people affect by the sleep-related problems.
In oder to increase the number of Americans that are regularly getting a good night's sleep, the project objective is to develop a proposal for new business opportunities in products and services, which create future desirable experiences through out implementing technologies based on future trends.
This project was developed in 2016. Time frame was 4 weeks.
Light, noise, sitting posture, privacy matter.
The most frequent activity in transit is sleeping. It accounts for 60% out of all types of behavior during trip. Therefore, travelers strive for more comfortable experiences. 80% of Passengers want better sit as well as 64% of them want enough space.
Development for a Project Relevant Trends.
Environmental Scanning, Future Wheel, Cross Impact and Causal Loops are used to explore deeper into future driving forces.